17 Years of Clinical Expertise in One App
We're closing the gap in cancer cares
We're closing the gap in cancer cares
Only 200 specialist cancer rehab specialists serve millions of UK cancer patients. Exercise saves lives, but most people can't access expert support. Ori puts 17 years of NHS expertise in every patient's pocket.
Only 200 specialist cancer rehab specialists serve millions of UK cancer patients. Exercise saves lives, but most people can't access expert support. Ori puts 17 years of NHS expertise in every patient's pocket.
Not a generic fitness app
Specialist cancer rehab
Built for your journey
Not a generic fitness app
Specialist cancer rehab
Built for your journey
Not a generic fitness app
Specialist cancer rehab
Built for your journey
Why Ori exists
Why Ori exists
Meet Kelly
After 17 years working in NHS cancer rehabilitation, I've seen hundreds of patients transform when they get the right support.
But I've also watched thousands fall through the cracks, people who desperately needed help but couldn't access it.
Only 200 specialists like me exist in the entire UK. The system can't scale to meet demand. So I built Ori to put expert cancer rehab in every patient's pocket.
This isn't just about convenience. It's about survival. Stronger patients have better outcomes, fewer complications, and higher quality of life. Everyone facing cancer deserves that chance.
Why cancer rehab needs to change
1 in 2
People will face cancer
375,000+
New cancer diagnoses annually
3 million
People living with cancer
Only 200
Rehab specialists available
Why cancer rehab needs to change
1 in 2
People will face cancer
375,000+
New cancer diagnoses annually
3 million
People living with cancer
Only 200
Rehab specialists available
Why cancer rehab needs to change
1 in 2
People will face cancer
375,000+
New cancer diagnoses annually
3 million
People living with cancer
Only 200
Rehab specialists available
Our track record
Ori combines clinical excellence with scalable technology to deliver expert cancer rehabilitation to every patient who needs it.
Clinical expertise with 17 years of proven outcomes
Evidence-based programs designed by cancer rehab specialists
Beta program launching with [X] patients
Ready to scale across the UK and internationally
Meet the team
Combining clinical expertise, business acumen, and deep commitment to transforming cancer care
Kelly Dodds
Founder, CEO & Clinical Lead
www.linkedin.com/in/kelly-dodds-mcimspa-a08107170
Kelly Dodds is the Founder and CEO of Ori Rehab and the Clinical Lead for Services. She is a highly experienced cancer rehabilitation specialist with a background in exercise oncology and cardiac rehabilitation, supporting people living with and beyond cancer to rebuild strength, confidence, and quality of life.
After years of working directly with patients and seeing first-hand the gaps in accessible, personalised rehabilitation, Kelly founded Ori Rehab to bridge clinical expertise and technology. Kelly leads the clinical vision, content, and user experience of the Ori platform, ensuring that everything within the app is safe, empathetic, and grounded in real patient needs. She works closely with technologists, advisors, and healthcare partners to shape a scalable digital rehabilitation solution that does not lose the human touch.
Kelly is passionate about transforming rehabilitation from an afterthought into a standard part of cancer care, empowering patients to move, recover, and live well.
Kelly Dodds
Founder, CEO & Clinical Lead
www.linkedin.com/in/kelly-dodds-mcimspa-a08107170
Kelly Dodds is the Founder and CEO of Ori Rehab and the Clinical Lead for Services. She is a highly experienced cancer rehabilitation specialist with a background in exercise oncology and cardiac rehabilitation, supporting people living with and beyond cancer to rebuild strength, confidence, and quality of life.
After years of working directly with patients and seeing first-hand the gaps in accessible, personalised rehabilitation, Kelly founded Ori Rehab to bridge clinical expertise and technology. Kelly leads the clinical vision, content, and user experience of the Ori platform, ensuring that everything within the app is safe, empathetic, and grounded in real patient needs. She works closely with technologists, advisors, and healthcare partners to shape a scalable digital rehabilitation solution that does not lose the human touch.
Kelly is passionate about transforming rehabilitation from an afterthought into a standard part of cancer care, empowering patients to move, recover, and live well.
Kelly Dodds
Founder, CEO & Clinical Lead
www.linkedin.com/in/kelly-dodds-mcimspa-a08107170
Kelly Dodds is the Founder and CEO of Ori Rehab and the Clinical Lead for Services. She is a highly experienced cancer rehabilitation specialist with a background in exercise oncology and cardiac rehabilitation, supporting people living with and beyond cancer to rebuild strength, confidence, and quality of life.
After years of working directly with patients and seeing first-hand the gaps in accessible, personalised rehabilitation, Kelly founded Ori Rehab to bridge clinical expertise and technology. Kelly leads the clinical vision, content, and user experience of the Ori platform, ensuring that everything within the app is safe, empathetic, and grounded in real patient needs. She works closely with technologists, advisors, and healthcare partners to shape a scalable digital rehabilitation solution that does not lose the human touch.
Kelly is passionate about transforming rehabilitation from an afterthought into a standard part of cancer care, empowering patients to move, recover, and live well.
Professor Anna Campbell MBE
Clinical Ambassador & Advisor
Professor Anna Campbell MBE is a leading authority in exercise oncology and a nationally recognised advocate for the integration of physical activity into cancer care. She has spent over two decades advancing research, education, and clinical practice to improve outcomes and quality of life for people living with and beyond cancer.
Anna is the founder and medical director of CanRehab, the UK’s leading provider of cancer exercise specialist training, and has played a pivotal role in shaping national guidelines and professional standards for cancer rehabilitation. Her work has influenced policy, workforce development, and service delivery across the NHS and beyond.
As Clinical Ambassador for Ori Rehab, Professor Campbell provides expert guidance to ensure the platform is clinically robust, evidence-based, and aligned with best practice in cancer rehabilitation. She supports Ori’s mission to make safe, effective, and accessible exercise support available to those who need it most.
In recognition of her outstanding contribution to cancer care and physical activity, Anna was awarded an MBE for services to cancer rehabilitation.
Professor Anna Campbell MBE
Clinical Ambassador & Advisor
Professor Anna Campbell MBE is a leading authority in exercise oncology and a nationally recognised advocate for the integration of physical activity into cancer care. She has spent over two decades advancing research, education, and clinical practice to improve outcomes and quality of life for people living with and beyond cancer.
Anna is the founder and medical director of CanRehab, the UK’s leading provider of cancer exercise specialist training, and has played a pivotal role in shaping national guidelines and professional standards for cancer rehabilitation. Her work has influenced policy, workforce development, and service delivery across the NHS and beyond.
As Clinical Ambassador for Ori Rehab, Professor Campbell provides expert guidance to ensure the platform is clinically robust, evidence-based, and aligned with best practice in cancer rehabilitation. She supports Ori’s mission to make safe, effective, and accessible exercise support available to those who need it most.
In recognition of her outstanding contribution to cancer care and physical activity, Anna was awarded an MBE for services to cancer rehabilitation.
Professor Anna Campbell MBE
Clinical Ambassador & Advisor
Professor Anna Campbell MBE is a leading authority in exercise oncology and a nationally recognised advocate for the integration of physical activity into cancer care. She has spent over two decades advancing research, education, and clinical practice to improve outcomes and quality of life for people living with and beyond cancer.
Anna is the founder and medical director of CanRehab, the UK’s leading provider of cancer exercise specialist training, and has played a pivotal role in shaping national guidelines and professional standards for cancer rehabilitation. Her work has influenced policy, workforce development, and service delivery across the NHS and beyond.
As Clinical Ambassador for Ori Rehab, Professor Campbell provides expert guidance to ensure the platform is clinically robust, evidence-based, and aligned with best practice in cancer rehabilitation. She supports Ori’s mission to make safe, effective, and accessible exercise support available to those who need it most.
In recognition of her outstanding contribution to cancer care and physical activity, Anna was awarded an MBE for services to cancer rehabilitation.
Alan Hamilton, BA Sc (Electrical Eng) Honours
Chief Business Officer
https://www.linkedin.com/in/alanhamilton/
Alan is the Chief Business Officer at Ori Rehab, responsible for driving commercial growth and leading the company’s revenue strategy. With a sharp focus on scaling operations and unlocking new market opportunities, Alan plays a critical role in transitioning Ori Rehab from an early-stage venture to a high-impact, sustainable healthtech company.
Alan brings a proven track record in scaling businesses from scale up to trade sale exit. He has driven revenue growth through apps, enterprise and channel sales as well as strategic partnerships, across SaaS, Tech and service-based industries. His leadership combines commercial acumen with a strong understanding of AI enable tech landscape, ensuring Ori’s growth is both customer-centric and market leading.
At Ori, Alan is spearheading go-to-market efforts, establishing scalable revenue channels, and shaping the company’s strategic direction. His ability to navigate complex markets, build high-performing teams, and execute with discipline positions Ori for long-term success.
Alan Hamilton, BA Sc (Electrical Eng) Honours
Chief Business Officer
https://www.linkedin.com/in/alanhamilton/
Alan is the Chief Business Officer at Ori Rehab, responsible for driving commercial growth and leading the company’s revenue strategy. With a sharp focus on scaling operations and unlocking new market opportunities, Alan plays a critical role in transitioning Ori Rehab from an early-stage venture to a high-impact, sustainable healthtech company.
Alan brings a proven track record in scaling businesses from scale up to trade sale exit. He has driven revenue growth through apps, enterprise and channel sales as well as strategic partnerships, across SaaS, Tech and service-based industries. His leadership combines commercial acumen with a strong understanding of AI enable tech landscape, ensuring Ori’s growth is both customer-centric and market leading.
At Ori, Alan is spearheading go-to-market efforts, establishing scalable revenue channels, and shaping the company’s strategic direction. His ability to navigate complex markets, build high-performing teams, and execute with discipline positions Ori for long-term success.
Alan Hamilton, BA Sc (Electrical Eng) Honours
Chief Business Officer
https://www.linkedin.com/in/alanhamilton/
Alan is the Chief Business Officer at Ori Rehab, responsible for driving commercial growth and leading the company’s revenue strategy. With a sharp focus on scaling operations and unlocking new market opportunities, Alan plays a critical role in transitioning Ori Rehab from an early-stage venture to a high-impact, sustainable healthtech company.
Alan brings a proven track record in scaling businesses from scale up to trade sale exit. He has driven revenue growth through apps, enterprise and channel sales as well as strategic partnerships, across SaaS, Tech and service-based industries. His leadership combines commercial acumen with a strong understanding of AI enable tech landscape, ensuring Ori’s growth is both customer-centric and market leading.
At Ori, Alan is spearheading go-to-market efforts, establishing scalable revenue channels, and shaping the company’s strategic direction. His ability to navigate complex markets, build high-performing teams, and execute with discipline positions Ori for long-term success.
Marjorie Gall, BSc Hons Physics, CIM
Chief Marketing Officer
https://www.linkedin.com/in/marjorie-gall-3b3551/
Marjorie serves as Chief Marketing Officer at Ori Rehab, where she leads go-to-market strategy, content marketing, and business development initiatives. With a passion for storytelling and brand building, she plays a pivotal role in growing Ori’s visibility, credibility, and reach across healthcare and rehabilitation markets.
Bringing deep experience in both strategic and hands-on marketing, Marjorie is responsible for crafting compelling narratives that resonate with patients, clinicians, and partners alike. She oversees content and brand strategy, demand generation, and channel development—ensuring Ori’s marketing efforts are data-driven and tightly aligned with commercial goals.
Marjorie also works closely with the leadership team to identify and cultivate business development opportunities, expanding Ori’s footprint through meaningful partnerships and market engagement. Her integrated approach to marketing and growth makes her a key driver of Ori Rehab’s expansion and impact.
Marjorie Gall, BSc Hons Physics, CIM
Chief Marketing Officer
https://www.linkedin.com/in/marjorie-gall-3b3551/
Marjorie serves as Chief Marketing Officer at Ori Rehab, where she leads go-to-market strategy, content marketing, and business development initiatives. With a passion for storytelling and brand building, she plays a pivotal role in growing Ori’s visibility, credibility, and reach across healthcare and rehabilitation markets.
Bringing deep experience in both strategic and hands-on marketing, Marjorie is responsible for crafting compelling narratives that resonate with patients, clinicians, and partners alike. She oversees content and brand strategy, demand generation, and channel development—ensuring Ori’s marketing efforts are data-driven and tightly aligned with commercial goals.
Marjorie also works closely with the leadership team to identify and cultivate business development opportunities, expanding Ori’s footprint through meaningful partnerships and market engagement. Her integrated approach to marketing and growth makes her a key driver of Ori Rehab’s expansion and impact.
Marjorie Gall, BSc Hons Physics, CIM
Chief Marketing Officer
https://www.linkedin.com/in/marjorie-gall-3b3551/
Marjorie serves as Chief Marketing Officer at Ori Rehab, where she leads go-to-market strategy, content marketing, and business development initiatives. With a passion for storytelling and brand building, she plays a pivotal role in growing Ori’s visibility, credibility, and reach across healthcare and rehabilitation markets.
Bringing deep experience in both strategic and hands-on marketing, Marjorie is responsible for crafting compelling narratives that resonate with patients, clinicians, and partners alike. She oversees content and brand strategy, demand generation, and channel development—ensuring Ori’s marketing efforts are data-driven and tightly aligned with commercial goals.
Marjorie also works closely with the leadership team to identify and cultivate business development opportunities, expanding Ori’s footprint through meaningful partnerships and market engagement. Her integrated approach to marketing and growth makes her a key driver of Ori Rehab’s expansion and impact.
Raj Sharma
Chief Technology Officer
linkedin.com/in/data-ai-strategy
Raj is the Chief Technology and AI Architect at Ori Rehab, leading the design and implementation of the platform’s secure, scalable infrastructure. With deep expertise in cybersecurity, data architecture, and applied AI, Raj ensures that Ori Rehab is built to meet the highest standards of trust, performance, and clinical readiness — essential for operating in both NHS and private healthcare environments.
Raj brings over 20 years of experience across public sector systems, enterprise platforms, and healthtech startups. His unique background spans quantum-resilient cybersecurity, generative AI, and national data strategy — including current roles as Principal Architect to the UK Civil Service and Lead Consultant at the University of Oxford. He has also held CTO and Chief Architect positions in neurodiagnostics and AI-enabled telehealth, and co-founded ventures focused on real-time biometric data analysis.
At Ori, Raj is responsible for shaping the technical roadmap, integrating wearables and AI into the app ecosystem, and aligning product development with future-proof regulatory and security standards. His leadership ensures Ori Rehab is not only cutting-edge in its use of generative AI but also robust, ethical, and compliant by design.
Raj Sharma
Chief Technology Officer
linkedin.com/in/data-ai-strategy
Raj is the Chief Technology and AI Architect at Ori Rehab, leading the design and implementation of the platform’s secure, scalable infrastructure. With deep expertise in cybersecurity, data architecture, and applied AI, Raj ensures that Ori Rehab is built to meet the highest standards of trust, performance, and clinical readiness — essential for operating in both NHS and private healthcare environments.
Raj brings over 20 years of experience across public sector systems, enterprise platforms, and healthtech startups. His unique background spans quantum-resilient cybersecurity, generative AI, and national data strategy — including current roles as Principal Architect to the UK Civil Service and Lead Consultant at the University of Oxford. He has also held CTO and Chief Architect positions in neurodiagnostics and AI-enabled telehealth, and co-founded ventures focused on real-time biometric data analysis.
At Ori, Raj is responsible for shaping the technical roadmap, integrating wearables and AI into the app ecosystem, and aligning product development with future-proof regulatory and security standards. His leadership ensures Ori Rehab is not only cutting-edge in its use of generative AI but also robust, ethical, and compliant by design.
Raj Sharma
Chief Technology Officer
linkedin.com/in/data-ai-strategy
Raj is the Chief Technology and AI Architect at Ori Rehab, leading the design and implementation of the platform’s secure, scalable infrastructure. With deep expertise in cybersecurity, data architecture, and applied AI, Raj ensures that Ori Rehab is built to meet the highest standards of trust, performance, and clinical readiness — essential for operating in both NHS and private healthcare environments.
Raj brings over 20 years of experience across public sector systems, enterprise platforms, and healthtech startups. His unique background spans quantum-resilient cybersecurity, generative AI, and national data strategy — including current roles as Principal Architect to the UK Civil Service and Lead Consultant at the University of Oxford. He has also held CTO and Chief Architect positions in neurodiagnostics and AI-enabled telehealth, and co-founded ventures focused on real-time biometric data analysis.
At Ori, Raj is responsible for shaping the technical roadmap, integrating wearables and AI into the app ecosystem, and aligning product development with future-proof regulatory and security standards. His leadership ensures Ori Rehab is not only cutting-edge in its use of generative AI but also robust, ethical, and compliant by design.
Mark Smith B. Sc. Elect Eng
NHS Innovation Director
https://www.linkedin.com/in/markottosmith/
Mark is a strategic advisor to Ori Rehab, bringing deep expertise at the intersection of healthcare innovation and digital technology. With extensive experience across the NHS and research-driven health initiatives, Mark provides Ori with valuable guidance on clinical validation, partnerships, and navigating the broader healthcare ecosystem.
He is actively involved with the National Institute for Health and Care Research (NIHR), where he contributes to the advancement of evidence-based digital health solutions. His work has focused on enabling the adoption of new technologies within health systems, particularly those that improve patient outcomes and service efficiency.
Mark’s advisory role at Ori supports the company’s clinical credibility and strategic alignment with healthcare policy and innovation funding landscapes. His insight ensures Ori’s solutions are both impactful and well-positioned for long-term adoption within the UK health sector and beyond.
Mark Smith B. Sc. Elect Eng
NHS Innovation Director
https://www.linkedin.com/in/markottosmith/
Mark is a strategic advisor to Ori Rehab, bringing deep expertise at the intersection of healthcare innovation and digital technology. With extensive experience across the NHS and research-driven health initiatives, Mark provides Ori with valuable guidance on clinical validation, partnerships, and navigating the broader healthcare ecosystem.
He is actively involved with the National Institute for Health and Care Research (NIHR), where he contributes to the advancement of evidence-based digital health solutions. His work has focused on enabling the adoption of new technologies within health systems, particularly those that improve patient outcomes and service efficiency.
Mark’s advisory role at Ori supports the company’s clinical credibility and strategic alignment with healthcare policy and innovation funding landscapes. His insight ensures Ori’s solutions are both impactful and well-positioned for long-term adoption within the UK health sector and beyond.
Mark Smith B. Sc. Elect Eng
NHS Innovation Director
https://www.linkedin.com/in/markottosmith/
Mark is a strategic advisor to Ori Rehab, bringing deep expertise at the intersection of healthcare innovation and digital technology. With extensive experience across the NHS and research-driven health initiatives, Mark provides Ori with valuable guidance on clinical validation, partnerships, and navigating the broader healthcare ecosystem.
He is actively involved with the National Institute for Health and Care Research (NIHR), where he contributes to the advancement of evidence-based digital health solutions. His work has focused on enabling the adoption of new technologies within health systems, particularly those that improve patient outcomes and service efficiency.
Mark’s advisory role at Ori supports the company’s clinical credibility and strategic alignment with healthcare policy and innovation funding landscapes. His insight ensures Ori’s solutions are both impactful and well-positioned for long-term adoption within the UK health sector and beyond.
Paul Dodds
Lead Developer
Paul is the Lead App Developer at Ori Rehab, responsible for building and evolving the Ori digital platform. He works closely with the clinical and product teams to translate rehabilitation expertise into a safe, intuitive, and scalable app experience for people living with and beyond cancer.
His focus is on creating robust, user-centred technology that supports personalised exercise pathways and future AI-driven features. His approach combines technical rigour with a deep respect for clinical integrity, ensuring the Ori app is both reliable and meaningful for patients.
Paul plays a key role in the ongoing development of the Ori MVP and future versions, supporting Ori’s mission to make rehabilitation more accessible, human, and effective through technology.
Paul Dodds
Lead Developer
Paul is the Lead App Developer at Ori Rehab, responsible for building and evolving the Ori digital platform. He works closely with the clinical and product teams to translate rehabilitation expertise into a safe, intuitive, and scalable app experience for people living with and beyond cancer.
His focus is on creating robust, user-centred technology that supports personalised exercise pathways and future AI-driven features. His approach combines technical rigour with a deep respect for clinical integrity, ensuring the Ori app is both reliable and meaningful for patients.
Paul plays a key role in the ongoing development of the Ori MVP and future versions, supporting Ori’s mission to make rehabilitation more accessible, human, and effective through technology.
Paul Dodds
Lead Developer
Paul is the Lead App Developer at Ori Rehab, responsible for building and evolving the Ori digital platform. He works closely with the clinical and product teams to translate rehabilitation expertise into a safe, intuitive, and scalable app experience for people living with and beyond cancer.
His focus is on creating robust, user-centred technology that supports personalised exercise pathways and future AI-driven features. His approach combines technical rigour with a deep respect for clinical integrity, ensuring the Ori app is both reliable and meaningful for patients.
Paul plays a key role in the ongoing development of the Ori MVP and future versions, supporting Ori’s mission to make rehabilitation more accessible, human, and effective through technology.
Help shape the future of cancer rehab
Ori is in user testing, but we're offering early supporters the chance to secure lifetime access while helping shape the future of cancer rehabilitation.
Join as an early tester
6 questions to see if you’re eligible
Founding member
£100 one-time payment
Lifetime access to Ori
All future features and updates
Priority support
Help shape the products future
Support the mission
Your donation helps us:
Provide free access to people who can’t afford it
Build partnerships with cancer charities
Expand to more cancer types
Your questions, answered.
What types of cancer do you support?
What types of cancer do you support?
What types of cancer do you support?
Do I need to be fit to start?
Do I need to be fit to start?
Do I need to be fit to start?
Is this safe during chemotherapy?
Is this safe during chemotherapy?
Is this safe during chemotherapy?
I’ve been told that no further treatment is possible. Is this for me?
I’ve been told that no further treatment is possible. Is this for me?
I’ve been told that no further treatment is possible. Is this for me?
How is Ori different from fitness apps?
How is Ori different from fitness apps?
How is Ori different from fitness apps?
What does user testing involve?
What does user testing involve?
What does user testing involve?
With Ori, you don't have to do this alone
With Ori, you don't have to do this alone
Whether you're preparing for treatment, in the thick of it, or years into survivorship, expert support is finally within reach.
Whether you're preparing for treatment, in the thick of it, or years into survivorship, expert support is finally within reach.
